Ask any American who came of age in the '80s what the anti-drug mantra of the decade was and they'll tell it was: Just Say No. Just Say No, a campaign designed to encourage kids to refuse illegal drugs, the brainchild of First Lady Nancy Reagan. Her program and others, such as D.A.R.E. (Drug Abuse Resistance Education) and The Partnership for a Drug-Free America, were the cornerstone of the demand-side drug control strategy of America's so-called "War on Drugs." In fact, their reach was extensive, ranging from PSAs to cartoons. Today, the these programs, as well as the War on Drugs, are generally regarded as failures. Still, they left a lasting impression on the generation that experienced them as young Americans of the time became well-versed in the ills of illegal drugs. What can we learn from these programs today? How did the anti-drug programs you experienced compare? Finally, what happens to today's ant-drug programs in an era where Marijuana use is increasingly legal?
Cite at least two of the following articles in your discussion:
- "Why 'Just Say No' Doesn't Work (Scientific American)
- "Nancy Reagan's 'Just Say No' Effort was Pop-Culture Icon" (USA Today)
- "What Ever Happened to 'Just Say No'? (Atlantic)
- "Twelve Videos from Nancy Reagan's 'Just Say No' Campaign" (KPCC)
- "D.A.R.E. was Laughably Bad; Are New School Anti-Drug Programs Any Better?" (Healthline)
- "Whatever Happened to the Ad War on Drugs?" (AdAge)
Requirements:
- MLA Style
- Two pages in length
- Works cited page
Due: Th 10.27
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